Australian payment provider Live Payments, which has more than 11,000 merchants, has announced a new partnership with Visa to help small businesses and taxi operators accept digital payments securely and conveniently using technology. Visa.
Live Payments says it will use Visa’s Tap to Phone technology to turn a merchant’s smartphone into a point-of-sale device. Participating merchants can accept fast and secure payments from any Visa contactless card, device or wearable accessory, which a customer simply taps to pay on the merchant’s smartphone or tablet.
The payment provider says no additional hardware or devices are required, making Tap to Phone an especially attractive option for small businesses that may not have the resources for a full point-of-sale infrastructure. .
Brian McGrory, Visa’s Merchant Sales and Acquiring Manager for Australia, New Zealand and the South Pacific, says this opens another door to the digital economy for small businesses.
“By making it easier to accept digital payments anywhere, anytime, Tap to Phone is creating new ways for small and micro businesses to reach customers, avoid lost sales and support businesses. cash flow,” he said.
Visa’s Tap to Phone technology provides multiple layers of security on both the buyer’s side and the seller’s side, ensuring that Visa’s high standards for payment security are met. Each solution undergoes an intensive certification process including a security assessment by an accredited expert security laboratory. These solutions are also supported by an industry standard developed and published by the PCI Security Standards Council.
According to Live Payments, research also shows consumers’ appetite for technology. Although Tap to Phone is new to the Australian market, a YouGov study of over 1,000 consumers shows that almost half (45%) would already be likely to use the payment option if available. Ease of use (50%), saving time (44%), security (43%) and eliminating the need to carry cash (42%) are the most popular reasons for the switch .
Another sign that shows there is an appetite for Tap to Phone is that two in three Australians (66%) said they were bothered by having to find an ATM to withdraw cash to pay businesses such as shopkeepers or cleaners who cannot accept card payments. on the spot.
“Given the rapid adoption of digital payments and the major role smartphones play in our daily lives, we anticipate Tap to Phone to become an increasingly popular means of payment among Australian consumers,” says McGrory.
Live Payments CEO Reuven Barukh says this is an exciting partnership for Live Payments.
“Our integration of Visa’s Tap to Phone solution is a first for taxi operators and will revolutionize the way customers and small businesses make and receive payments,” he said.
“Merchants at all levels have had to rapidly change the way they do business, and this new solution will facilitate the kind of transparent, flexible and ‘hassle-free’ payment processing that people are now looking for.”
Live Payments has also integrated its Tap to Phone solution with Cybersource, Visa’s global payment and fraud management platform that offers businesses a single solution for managing payments.
Live Payments has over a decade of experience serving the Australian SME market, offering a comprehensive suite of business solutions and products aimed at helping small businesses grow.